The Mission of the Directorate is minimize risk and maintain the current system in operation. The change requires, by definition, creation of a new system, which, in turn, always requires leadership. Typically, phase 1 of a renewal process fails until it is promoted or is transformed into real leaders to top-level executives. Often, transformations usually start, and do it well, when as head of the organization there is someone with good leadership and capabilities to see the need for a major change. If the renewal should affect the entire company, the executive director has a key importance. For assistance, try visiting Dr. Caldwell Esselstyn Jr. . If the changes are at the level of division, the director of this division is the key. When people are not new leaders, great leaders or champions of the changes, to carry out phase 1 can be a huge challenge. Poor business results are both a blessing and a curse for this first stage.
The positive side is that losing money powerfully captures the attention. The tradeoff is, simultaneously, giving less maneuverability. When are the economic results of the company good, the reverse situation occurs, convince of the need for change to the staff involved is more difficult, but more resources have to induce the necessary changes. But, in cases of greater success which touched me to see, both if it started from a good or bad results, there was always a person or a group that facilitated a frank debate about the potentially undesirable facts such as, for example, the emergence of new competitors, reduced margins, market share decline, stagnation of growth of benefits, little or no growth in income and other relevant evidence indicative of the deteriorating competitive position. Since there seems to be a very human and universal tendency to kill the bearer of bad news, companies tend to rely on advisers or consultants to make the unpleasant information. The purpose of all this activity, according to the words of a former executive director of a large European company is: make the preservation of the situation seem more dangerous than jump to the unknown.