AMARA began in 2008 with the idea of opening a cafe-pub. Due to the great reception that took the premises from the outset, he had to extend the opening hours, to become colour. Its spectacular decoration, its thematic setting, his music and the location of this great local, made the public feel very comfortable in a different environment. Young audiences is the protagonist of filling the afternoons and nights of this impressive restaurant with a very daring and singular, corporate image which the sea in every corner of AMARA. This place has been able to detect the need to synchronize the time of leisure, coffee and drinks, and therefore has billiards, arcade games, live performances of monologuistas and current music. An explosive cocktail of activities that make that you AMARA is an opportunity for business and thus share the success and this innovative idea in a very profitable investment. One of the keys to the success of this disco-pub is without doubt, the Mise en scene, creating a strong visual impact from the facade, caring for every detail; the lighting and sound are another essential pillar that characterize this place, prompting the client from the outset, an interest and curiosity.
Therefore to be able to carry out this business as a franchise, you must be a local minimum 4 metres in height and dimensions of between 200 and 250 square meters. The location of the premises must be geared to the target audience, a young audience, so close to universities and students crowded areas is most suitable. Large Windows to attract the attention of the public and to give the effect of the sea, as it is the thread of the image of AMARA. For this innovative idea of disco-pub franchise opening, you must make an initial investment of 289,000 counting with a room of 250 square metres in gross. According to the economic survey, we can recover the investment in just one year and half, which proves that you it’s an experienced, innovative, highly profitable business with to support the start-up start-up of the continued franchise, and covering the need of a complete leisure area for young people..